Dipartimento di Architettura e Design
The concept for the rebranding of the DAD is based on the "design method," considered the central symbol and foundation of every idea and initiative within the department. This approach embodies the values of internationality, competitiveness, and authoritativeness, promoting unity and the exchange of ideas. Visually, the concept is expressed through layering—the superposition of elements representing the design phases—which conveys dynamism, continuity, and progression.
For
Politecnic of Turin - DAD
DELIVERABLES
Strategy Graphic Design
Year
2024
Label
Rebranding